Hi all,
Check out this sample of latest in web advertising formats
http://www.addmagic.biz/Customer.php?name=Hitch%20Hikers%20Pre%20Roll%20with%20Nike%20Art&path=24_7_realmedia/prerolls/112_nikey.flv#
This shows a short 2 second pre-roll and shows a embedded advert (like product placement). The product placement can be dynamically changed so that it shows a local advertiser in each market that it is viewed in. i.e clip is viewed in Australia advert is for VB, in UK, its Fosters, in US its Bud etc.
We are also working on another partner who makes products in our videos clickable. This matches with a Sku and then you can click and buy that product (via relationships with 50,000 online retailers)..brilliant!
a blog about digital video distribution via IP (Mobile, IPTV, Web, Cab/Sat VoD, Connected TV). Its aim is to inform about distribution platforms & business models. See www.momediatv.com ..and sports I love too!
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